Thinking that when you find a co-founder, it will all be great.
I already talked about a problem I faced when the word “co-founder” is involved. This was my first article from the series.
This time, however, I want to stress out something else. A different aspect. The fact that when you find someone who you are willing (as the Founder) to otherwise make your co-founder, things may not work out as you expect, meaning he/she may not “deserve” to become such.
Here’s the thing.
At the start of 356labs and I found a senior designer. I talked with her and invited her to join me in the journey of building the company. We agreed that if we work well together, I will go ahead and make her a co-founder of the company because as you can imagine, I was not able to pay her a salary. We had no customers at this point.
To be honest, things were going quite well at the beginning. We made our first customer presentation and the client was more than happy. We were also executing slowly, but steadily on all other things we needed to do — our website, our social media profiles, etc. At some point, however, I started noticing that this person was not working as hard as you are expected to work when you are starting a company. What’s more — our communication seemed kinda broken. I was not told by her that she is not going to be working for 4 weeks. I decided to ask her if there is a problem I can help with after not hearing from her during the first one of those weeks. Then this same thing happened again — no work was done by her for another couple of weeks without any communication on why that’s being happening.
No communication. No proper communication. A problem that at some point seemed to broke my trust in this person. A problem that lead to some serious headaches with a customer of ours which turned out to be the moment in which I finally(I am a really patient person) realized that we are not going to be able to build 356labs together. It was just not working…
The lesson? Find a possible co-founder. Give yourself time. See if you work well together. If yes, then great! Make him/her a co-founder of the company. If not, however, move forward and start searching again! You know how important is the role of the co-founder for a company, right?